Beyond risk communication: Climate change responsiveness profiling of three sectors

Authors / Editors: Gonzalez-Flor Benjamina Paula


This paper presents the profiling methodology and the climate change responsiveness profiles of three sectors: the academe, the youth, and a national government agency (NGA), the Department of Agriculture. Climate change responsiveness is defined as a determinant of resilience, along with risks and resources. It focuses on responsiveness and hence goes beyond the risk discourse. Responsiveness has three elements: the degree of knowledge gain (∆K); the degree of attitude change (∆A); and the degree of action or practice (∆P). Climate change responsiveness (CCRp) profiling was done with a scorecard employing a five-point scale: 1 as very low, 2 as low, 3 as moderate, 4 as high and 5 as very high. Knowledge levels used were: 1-oblivious; 2-cognizant; 3-understood; 4-engaged; and 5-expert. Attitudes refer to the dispositions or feelings (including mindsets and motivations) of respondents towards climate change and climate change adaptation. Mindsets were measured with the following scores: 1-in denial; 2-apathetic; 3-resigned; 4-apprehensive; and 5-involved. Motivations included the priority thrusts of the Climate Change Commission such as human safety, food, water, habitat, and livelihood. Practice levels were measured with the following scale: 1- unfamiliar; 2-aware; 3-interested; 4-decided; and 5-adopted. Data gathering was conducted online through Survey Monkey. Responses from 300 respondents resulted in the following scores: Department of Agriculture - 3.93 (high); the academe - 2.8 (moderate), and the youth sector - 2.59 (moderate)


This paper was presented during the CDCEPP 4th National Conference, Visayas State University, Baybay, Leyte in December 2013.